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Applause
Other B2B Software · Herzliya, Israel · Founded 2007
Enterprise-Class Digital Quality Feedback MoreLess
Applause is a global leader in digital quality and testing, serving brands that rely on digital interactions to engage with their customers. The company operates in the digital quality assurance market, providing a platform that leverages a vetted community of over one million digital experts worldwide. Applause's business model focuses on offering authentic feedback on digital assets and experiences, which is gathered from real users in real-world settings. This approach allows brands to receive insightful and actionable testing results quickly, helping development teams make informed go/no go release decisions. By responding with the speed, scale, and flexibility required by digital-focused brands, Applause enables its clients to build better products faster and release them with confidence.
Keywords: digital quality, user testing, feedback, digital assets, real-world settings, community, speed, scale, flexibility, release decisions.
Company overview
Applause company information
The essential company record, classifications and operating signals in one place.
- Status
- Acquired
- Founded
- 2007
- Headquarters
- Herzliya, Israel
- Employees
- 1,608
- Open positions
- 21
- Dealroom signal
- 80.3
- Investment activity
- 2 companies · latest May 2014
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
Applause funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| ACQUISITIONOther financing | Aug 2017 | $0 | — | Vista Equity Partners | — |
| SERIES FOther financing | Sep 2016 | $35M | $140M | Goldman Sachs · Longworth Venture Partners · Scale Venture Partners · Accenture | — |
| SERIES EOther financing | Jan 2014 | $43M | $172M | Scale Venture Partners · Goldman Sachs · Egan-Managed Capital · Longworth Venture Partners | — |
| SERIES DOther financing | Dec 2011 | $17M | $68M | QuestMark Partners | — |
| SERIES COther financing | Sep 2010 | $13M | $52M | Egan-Managed Capital · Longworth Venture Partners · Scale Venture Partners | — |
| SERIES BOther financing | Dec 2008 | MassVentures · Egan-Managed Capital · Longworth Venture Partners | — | ||
| SERIES AOther financing | Oct 2007 | Undisclosed | — | ||
| SEEDOther financing | Jan 2006 | MassVentures | — |
Growth signals
Applause website traffic
Latest recorded traffic for Applause is 600K monthly website visits, down 3.2% over the last three months. Applause's team grew 4.6% over the past year.
Hiring
Open positions at Applause
Current openings linked to this company in Dealroom.
Comparisons
Applause compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
Capital deployed
Applause investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
ApphanceWarsaw, PolandAs @uTest has become @Applause, news about this SDK tool can be found at the Applause twitter handle. Please follow @Applause for more!
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Talent graph
Applause's talent
Source: Dealroom Talent Intelligence.
Investors
9 investors on Applause's cap table
Sourced from Dealroom's funding and investor records. Investor profile links are shown where available.



Global footprint
Where Applause has talent and traffic
team presence
In the news
Latest news about Applause
Recent press, funding announcements, and product moves mentioning Applause — open to read from the original sources.
Market sentiment
What the market is saying about Applause
An AI-synthesized read of the highest-engagement posts about Applause on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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