Product Reports Resources Pricing Login Book a demo
COMPANY PROFILE

AO World

Explore full profile

Washing machines, freezers, cookers, TVs and more appliances online

Salford, United KingdomFounded 2000eCommerce & Marketplaces
Valuation $673M Market cap · Aug/2026
Revenue $1.68B Latest reported FY
EBITDA $104M Latest reported FY

At a glance

Status
Listed
Founded
2000
Headquarters
Salford, United Kingdom
Listing
IPO 2014
Sector
eCommerce & Marketplaces
Power Law
Unicorn$1–10B valuation tierThoroughbred$100M+ revenue

Investors

1 investor on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series B and later1 investor entered at this stage

  • Tech Nation
Employees mapped 2,468 incl. 2 AI specialists
Founders Hidden — book a demo/100 quality score
Key operators 22 quality Hidden — book a demo/100
Potential founders Hidden — book a demo likely future founders
Startup mafia 5 alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
15 countries with
team presence
🇬🇧 United Kingdom97.3%
🇩🇪 Germany0.8%
🇺🇸 United States0.4%
🇦🇺 Australia0.2%
🇮🇪 Ireland0.1%
Top 5 of 15 shown
Web traffic by country
5.7M monthly visits
across markets
🇬🇧 United Kingdom105%
🇺🇸 United States0.8%
🇮🇳 India0.5%
🇦🇺 Australia0.4%
🇪🇸 Spain0.4%
Top 5 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about AO World on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

See AO World on the full Dealroom platform

Live deal flow, founder pedigree, hiring signals, revenue trajectory, and the full cap table.