Anipen

About Anipen

Anipen Inc. is a South Korean technology company established in 2013 by CEO Jaewoong Jeon. From its inception, the firm has focused on developing technologies at the intersection of augmented reality (AR), extended reality (XR), and artificial intelligence (AI). Jaewoong Jeon, who also serves as the company's CEO, was previously a researcher at Yonsei University's Research Institute for Software Application. The company has secured significant funding, raising a total of $18.5M over several rounds to fuel its growth and technological advancements. Its latest funding was a Series C round in July 2022, which brought in $8.3M from investors including DAOL Investment and the Korean Development Bank.

Anipen operates as an entertainment content developer, providing a 3D content creation platform that enables enterprises to build video communication and entertainment platforms. The company's business model encompasses several areas, including XR projects for various industries, AR mobile applications, mobile games based on animation intellectual properties (IPs), and space-installed AR kiosks. Their diverse client and partner portfolio includes prominent names like Google, Qualcomm, Unity, Sanrio, and Samsung Electronics. Revenue is generated through these collaborations, licensing of their technology, and the development of consumer-facing applications and games.

A cornerstone of Anipen's offerings is its proprietary authoring technology for producing interactive AR content, which is protected by numerous domestic and international patents. This technology powers their key products, such as 'AnibeaR,' a short-form AR video social networking platform that allows users to create videos with a wide array of famous animated characters. The company has also developed popular AR games for children, including 'PororoWorld AR' and 'RobocarPoliWorld AR', which have collectively amassed millions of downloads. Another notable product is the 'AnibeaR Zone,' an AR kiosk that lets users take short videos with AR character emojis in locations like character shops and amusement parks, which has been installed in places like the Kakao Friends flagship store and a BTS pop-up store. Through these diverse applications, Anipen aims to create a metaverse where technology and people coexist, making technology easily accessible and life more engaging.