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AgencyKPI
Business intelligence platform intended for insurance networks, independent agencies, and insurers
About AgencyKPI
AgencyKPI emerged on the insurance scene in 2017, the brainchild of co-founders Trent Richmond and Bobby Billman. Based in Austin, Texas, the firm addresses a critical need within the insurance industry: the aggregation and analysis of fragmented data for independent insurance agencies, carriers, and networks. Richmond, serving as CEO, brings a deep understanding of the industry's distribution channels, having previously held the position of President and COO at Combined Agents of America. Billman, the company's President, complements this with his extensive background in insurance data and analytics. Their combined experience forms the bedrock of AgencyKPI's mission to empower insurance networks and their member agencies with actionable business intelligence.
The company operates on a business-to-business (B2B) software-as-a-service (SaaS) model, providing a platform designed to harmonize data from various sources. This allows independent insurance networks and their affiliates to gain a clearer understanding of their performance. The core product, the Harmony Platform, integrates with agency management systems to automate the collection and visualization of key performance indicators. It allows users to track written premiums, commissions, and policy growth, benchmarking their performance against other network members. This functionality enables agencies to identify growth opportunities and operational inefficiencies.
AgencyKPI's client base consists primarily of independent insurance agency networks, brokers, and carriers. By providing a unified view of data, the platform helps these entities collaborate more effectively and make data-driven decisions. For instance, it allows for the comparison of carrier compensation and performance across a network, fostering more strategic partnerships. The company has achieved notable milestones, including securing significant seed funding and forming partnerships with prominent insurance networks, which has solidified its position in the insurtech market.
Source: Dealroom company dataKnowledge graph
More headlines
Funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES B✓Equity / VC | Jun 2022 | — | — | EMC Insurance · Keystone Insurance Group · LiveOak Venture Partners · Combined Agents of America | ↗ |
| SERIES A✓Equity / VC | Jun 2020 | $5M | $20M | Keystone Insurance Group · Combined Agents of America · EMC Insurance | — |
Financials
Revenue, earnings and other financial measures where available. Years marked “E” are estimates.
Growth signals
Latest recorded traffic for AgencyKPI is 170 monthly website visits, down 58.5% over the last three months. AgencyKPI's team declined 86.4% over the past year.
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Investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Series A4 investors entered at this stage
EMC Insurance
Keystone Insurance Group
Combined Agents of America
LiveOak Venture Partners
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
An AI-synthesised read of the highest-engagement posts about AgencyKPI on X, ranked by likes and reposts, corporate channels excluded.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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