AFS Technologies

AFS Technologies operates on a Software-as-a-Service (SaaS) and on-premise basis, generating revenue by providing a comprehensive suite of solutions to manufacturers, distributors, wholesalers, and sales agencies. Its client base spans from large multinational corporations to smaller regional players across more than 50 countries. The firm addresses the complex operational needs of the consumer goods value chain, focusing on optimizing trade spend, retail execution, and supply chain management to enhance profitability and efficiency for its clients.

The company's product portfolio is extensive, featuring purpose-built solutions for the consumer goods sector. Key offerings include Trade Promotion Management (TPM) for both retail and foodservice, which provides a closed-loop system for planning, executing, and analyzing trade spend. Its Retail Execution software, available in multiple languages, helps manage mobile sales forces and ensure compliance at the point of purchase. AFS also provides robust Warehouse Management Systems (WMS) and Order Management Systems (OMS) to improve inventory control, automate manual processes, and consolidate order management. Furthermore, the company offers data analytics and business intelligence tools, such as AFS G2 Analytics, to deliver actionable insights from various data sources.