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Action Square

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Creating a place where actions and imagination can come to life

Seoul, South KoreaFounded 2012Consumer Services
Valuation $25–50M Last recorded · 2024
Revenue $10–50M Latest reported FY
Headcount <100 Current team size
Total funding $10–50M Disclosed equity funding
Unlock exact values This page shows ranges. Dealroom has the exact numbers for Action Square and the history behind them.

About Action Square

Action Square is a South Korean game development company founded in August 2012 by Kim Jae-young. The company established itself in the mobile game market and later expanded to develop games for PC and console platforms as well. A significant milestone was achieved in 2014 with the release of "Blade for Kakao," which was the first mobile game to receive the presidential award at the Korea Game Awards. This success propelled the company's growth, leading to its listing on the KOSDAQ market in October 2015.

The company's business model centers on developing and supplying games, primarily in the action RPG genre, across multiple platforms. Revenue is generated through in-game purchases and licensing its intellectual property (IP) to other developers for expansion into new markets. For example, Action Square licensed its "Blade" IP to Turkish developer ByteTeknoloji to create a new game for the Turkish, MENA, and European markets. The company serves a global audience, with launches in North America, Europe, and various parts of Asia.

Action Square's portfolio includes titles like "Blade," "Samguk Blade" (also known as Three Kingdoms Blade), and "Blade 2." More recently, the company has ventured into new genres and technologies. It developed the sci-fi roguelike top-down shooter "ANVIL," which is available on Steam and Xbox. The company is also developing "Kingdom: The Blood," based on the popular Netflix series IP, and a dungeon crawler titled "Dungeon Stalkers." In a strategic shift, Action Square is embracing blockchain technology to create play-to-earn (P2E) games, such as "Blade: Re-Action," aiming to integrate token economies into its games. Under the new leadership of CEO Chang Hyun-guk, the company plans to change its name to Nexus (NEXUS) to reflect its growing focus on becoming an open blockchain game platform.

Source: Dealroom company data

At a glance

Founded
2012
Headquarters
Seoul, South Korea
Sector
Consumer Services
Power Law
Colt$25–100M revenue

Investors

2 investors on the cap table

From Dealroom's funding and investor records, grouped by the round each investor first entered.

Series A1 investor entered at this stage

  • HYBE

Series B and later1 investor entered at this stage

  • Kakao Games
Team profiled 1 named & role-tagged
Founders Hidden — book a demo/100 quality score
Key operators Hidden — book a demo quality score
Potential founders Hidden — book a demo likely future founders
Startup mafia Hidden — book a demo alumni-founded startups
Talent movements Hidden — book a demo in · Hidden — book a demo out past 12 months

Source: Dealroom Talent Intelligence.

Global footprint

Workforce and web traffic by country
Workforce by country
1 countries with
team presence
🇰🇷 South Korea100%
1 country shown
Web traffic by country
3.8K monthly visits
across markets
🏳️ Korea71.1%
🏳️ Republic of28.9%
🇻🇳 Vietnam0%
Top 3 markets shown

Market sentiment

Posts on X, past 7 days

An AI-synthesised read of the highest-engagement posts about Action Square on X, ranked by likes and reposts, corporate channels excluded.

Reading the room on X — pulling top posts and synthesizing themes…

Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour

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