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3DLOOK
Powering retail with body data
About 3DLOOK
3DLOOK is an AI-powered technology company that provides mobile body scanning and visualization solutions. Founded in 2016 by Vadim Rogovskiy, Ivan Makeev, Whitney Cathcart, and Alex Arapov, the firm is headquartered in San Mateo, California. Rogovskiy, a serial entrepreneur with previous exits in the ad-tech industry, saw an opportunity to address the challenges in retail tech. Cathcart brought nearly three decades of executive experience in the apparel and fashion industry, having worked in sales, merchandising, and production before transitioning to technology. This blend of tech and fashion expertise shaped the company's direction.
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The company's core business revolves around its patented technology that uses a combination of computer vision and neural networks to capture a user's body measurements from just two smartphone photos. This process generates over 80 body measurements and a 3D body model with 96-97% accuracy in under 45 seconds. The primary clients are businesses in the apparel, uniform, digital health, and fitness industries. Revenue is generated by offering its technology as a Software-as-a-Service (SaaS) solution, with products like 'Mobile Tailor' for made-to-measure businesses and 'FitXpress' for health and fitness platforms. These solutions can be integrated into client websites as a widget or used via shareable links.
3DLOOK's product suite aims to solve significant industry problems. For apparel retailers, the 'YourFit' solution provides personalized size recommendations and a virtual try-on feature, which helps reduce return rates by up to 48% and increase conversion rates. In the uniform sector, 'Uniform Pro' streamlines the fitting process, saving time and reducing costs associated with manual measurements. For the health and wellness market, 'FitXpress' enables users to track body composition changes, visualize progress through 3D models, and monitor metrics like BMI and body fat percentage, which helps fitness apps improve user engagement and retention. The company has received notable recognition, including the LVMH Innovation Award in 2019 and being acknowledged in the Gartner® Hype Cycle™ for Retail Technologies in 2021.
At a glance
- Founded
- 2016
- Headquarters
- New York City, United States
- Sector
- AI
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Investors
From Dealroom's funding and investor records, grouped by the round each investor first entered.
Seed9 investors entered at this stage
Vadim Rogovskiy
U.ventures
500 Global
ICU Ventures
Michael Puzrakov
Natalia Vodianova
OKS Group
Solid5
Murat Abdrakhmanov
Series A8 investors entered at this stage
Boost VC
Alex Bornyakov- MMMichael Merkulov
Network VC
Almaz Capital
Zubr Capital
TMT Investments- SPSpidertek
Source: Dealroom Talent Intelligence.
Global footprint
team presence
Market sentiment
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