2trde

About 2trde

2trde provides a software-as-a-service platform aimed at digitizing the business-to-business used car market. The Munich-based company was founded in 2017 by CEO Johannes Stoffel and CTO Marcus Lankenau. Stoffel's prior experience includes founding Karosso, a platform for buying and selling used cars, which served as the breeding ground for 2trde. He observed that the B2B remarketing process was inefficient, often relying on Excel spreadsheets, which led to the creation of 2trde to address these issues. Lankenau brings extensive experience as a software developer and architect from previous roles at companies including XING and Friendscout24.

The company's core business revolves around offering a multichannel auction platform for professional automotive clients, including car dealerships, fleet managers, leasing companies, and manufacturers. This model generates revenue by providing software solutions that streamline the remarketing process. The platform allows sellers to list vehicles simultaneously across multiple European auction houses, increasing reach and maximizing sales prices. This approach reduces vehicle downtime from an average of 29 days to just seven. The software uses machine learning to cut down the time required to list a vehicle from 30 minutes to five and employs aggregated bidding technology for real-time access to various marketing channels.

2trde functions as a full-service provider, handling processes from vehicle registration and data enrichment to payment and logistics. By digitizing these workflows, the platform helps clients reduce administrative efforts, lower capital tie-up, and increase profitability. Since its inception, the company has expanded its operations from Germany to include Austria and the Netherlands. The company has secured a total of $10.4 million in funding over two rounds, with the latest seed round in March 2022 bringing in €7 million, led by Adevinta Ventures and Aster Capital, to fuel international expansion and product development.