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10club
eCommerce & Marketplaces · Bengaluru, India · Founded 2021
10club acquires, operates and grows e-commerce first businesses MoreLess
10club is a digital home space company that bridges the gap between high-quality, durable products and the masses. They offer a range of products that are accessible to everyone, at prices that are optimized for their market-fit. Their portfolio promises reliable quality, pricing and range for everyone. 10club leverages tech-enabled smart commerce, targeted performance marketing solutions, and data-driven insights to ensure scale and efficiency. They also recognize that each business is unique and plan for growth accordingly.
What makes 10club different from other businesses in the same industry is their focus on bridging the gap between high-quality products and the masses. They also have a strong focus on leveraging tech-enabled solutions and data-driven insights to ensure scale and efficiency. Furthermore, they have a team of experienced entrepreneurs and have recently acquired Aurion, three lawn and garden brands, and are looking for more partners to join them in their explosive growth story.
Company overview
10club company information
The essential company record, classifications and operating signals in one place.
- Status
- Operational
- Founded
- 2021
- Headquarters
- Bengaluru, India
- Employees
- 99
- Open positions
- None listed
- Dealroom signal
- 62.3
- Investment activity
- 5 companies · latest Nov 2021
- Capital deployed
- —
- Preferred round
- ACQUISITION
Valuation & funding
10club funding history
Company financing events and reported valuations.
| Deal type | Date | Amount | Valuation | Investors | Source |
|---|---|---|---|---|---|
| SERIES AOther financing | Jun 2022 | $30M | $120M | Secocha Ventures · Fireside Ventures · Olive Tree Capital | ↗ |
| SEEDOther financing | Jun 2021 | $40M | $160M | Aman Gupta · Secocha Ventures · Class 5 Global · PDS International | — |
Financials
Revenue and workforce over time
Available revenue and workforce history. Fields without reported data are omitted.
| Year | Revenue | Growth | Employees |
|---|---|---|---|
| 2026 | $17M | 0% | 99 |
| 2025 | $17M | 0% | 107 |
| 2024 | $17M | 0% | 128 |
| 2023 | $17M | +87.6% | 121 |
| 2022 | $8.9M | — | 127 |
Growth signals
10club website traffic
Latest recorded traffic for 10club is 310 monthly website visits, up 138.5% over the last three months. 10club's team declined 7.5% over the past year.
Comparisons
10club compared with similar companies
Dealroom’s weighted taxonomy model identifies the closest operating peers. Company identity and context stay open; selected comparison metrics preview what is available in the platform.
| Company | Headquarters | Status | Employees | Total funding | Valuation |
|---|---|---|---|---|---|
 Shopstartups CxSCurating startups from Germany, making their products accessible online & collecting valuable feedback from the market |
Cologne, Germany | Operational | 4 | — | — |
 Wonder FamilyAI-powered ecommerce brand |
San Francisco, United States | Operational | |||
 Enso BrandsA Hyper-Growth, Next-Generation eCommerce Aggregator Built from the Ground Up |
Tel Aviv-Yafo, Israel | Operational | |||
| EIEC InvestmentsAcquires and manages e-commerce assets across Central and Eastern Europe | Prague, Czechia | Operational | |||
 Society BrandsTech consumer products company that acquires e-commerce native brands |
Canton, United States | Operational | |||
 KlickBrandsEcommerce company that acquires, operates and grows outstanding ecommerce brands in Korea |
Seoul, South Korea | Operational | |||
 Nebula BrandsChina's leading Amazon FBA acquirer |
Xinzhou, China | Operational | |||
 UpScalioIndia’s next generation, data-driven consumer goods company |
Gurugram, India | Operational |
Capital deployed
10club investments and acquisitions
Recent portfolio relationships for companies that also act as investors or acquirers.
Kraft SeedsUnited StatesComplete seeds store of
→
SkudgearHyderabad, India
→
My NewBornIndia
→
Talent graph
10club's talent
Source: Dealroom Talent Intelligence.
Investors
8 investors on 10club's cap table
Sourced from Dealroom's funding and investor records.
Global footprint
Where 10club has talent and traffic
team presence
In the news
Latest news about 10club
Recent press, funding announcements, and product moves mentioning 10club — open to read from the original sources.
Market sentiment
What the market is saying about 10club
An AI-synthesized read of the highest-engagement posts about 10club on X over the past 7 days. We rank by likes & retweets, ignore corporate channels, and surface the themes that broke out from real people.
Reading the room on X — pulling top posts and synthesizing themes…
Source: X recent search ranked by engagement (likes + retweets) · Synthesis by Claude · Cached for 1 hour
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